Capabilities

Everything between the media plan and the live auction.

Strategy, trading, trafficking, creative, and reporting — run by people who work inside the platforms daily, not a generalist account team.

01 · Programmatic

Display, Video & Native

Campaign setup and live trading across major exchanges and DSPs, including deal curation, supply path optimization, and frequency management.

02 · CTV & OTT

Connected TV Buying

Inventory sourcing across CTV apps and publishers, with completion-rate and co-viewing measurement built into reporting from day one.

03 · Audio

Streaming & Podcast Audio

Programmatic and direct audio buys across streaming platforms and podcast networks, sequenced alongside video and display.

04 · Search

Paid Search Management

Search campaign structure, bid strategy, and budget pacing coordinated with programmatic spend rather than managed in isolation.

05 · Social

Paid Social Advertising

Always-on and campaign-based paid social across major platforms, with creative testing built into the always-on cadence.

06 · Data

Audience & Data Strategy

First-party data activation, audience modeling, and contextual targeting plans grounded in what a client can actually measure post-launch.

07 · Operations

Trafficking & QA

Creative trafficking and tag implementation across ad servers and DSPs, with structured pre-launch QA before spend goes live.

08 · Creative

Ad Production

Static, HTML5, and video creative built to exchange and platform specs, including localized and dynamic creative variants.

09 · Analytics

Measurement & Attribution

Custom dashboards and attribution setup tied to the campaign's actual KPIs, reviewed on a cadence the client sets.

Engagement Models

Two ways to work with the desk.

Managed Service

Full-service trading

We hold the DSP seat, plan and execute the buy, traffic creative, and report on a set cadence. Best for teams that want media run for them, end to end.

Consultative / Embedded

In-house support

We work inside a client's existing DSP seat or alongside their in-house team for strategy, QA, and overflow trading capacity. Best for teams with existing infrastructure that need more hands or expertise.

Platforms We Work In

Exchanges, DSPs, and verification tools we operate daily.

OPEN RTB EXCHANGES SUPPLY-SIDE PLATFORMS BRAND SAFETY & FRAUD VERIFICATION AD SERVING & TAG MANAGEMENT FIRST-PARTY DATA PLATFORMS

Have a budget and a deadline already?

Send the brief and we'll come back with a channel mix and flighting plan.